From the bottom of my heart mind
Fresh stories from a Spanish Copywriter.
I’m back!
After 2 amazing weeks in Sri Lanka with great people, incredible landscapes and spicy food, I’m back at this newsletter. Hope you enjoyed the last 2 issues and nothing went crazy.
And since I went on holidays and A LOT of people is doing the same over the next weeks (or at least I hope so), I wanted to share some tips to organize your work on the meantime.
This would heavily depend on your type of job, if you work in-house or as a freelancer and the kind of clients you have, so feel free to adapt my advice and fire any question you may have (I know quite a bit about holidays, lucky me).
Tell people you’ll be on holidays: I’ll be honest: during my first years as a freelancer, I skipped this step. I was afraid of a client saying “okay, good bye” or don’t have any income during those months. What I do know is to say I’ll be out and, even though I can still do some work, will take me more time. And still… yes, I always take my laptop with me.
Plan it in advance: Either if you tell or not, try to be ahead of everyone. My weeks before a trip are usually more busy since I take more work on. If I have to write a weekly article, I’d write them before and just schedule the email to send it to the client. This is what I did with The Textonality Newsletter.
Try to get some back up: If you work in-house or there is work that needs to be done, always have 1-2 localization copywriters on the radar that can take over for those days. You’ll have to brief them and have all the glossaries and brand books ready for them.
Enjoy: You are on holidays. Don’t check too much the email. Don’t read Slack. Don’t go to LinkedIn. If you have new business ideas (I usually do on holidays), write them down in paper or in a note and develop it once you are home. But please, enjoy your time off, explore, connect, have fun.
And an extra tip: if you work remotely, why not to stay some more days at the destination working from there? You’ll already know the area, you won’t have the pressure of “see everything” and you’ll experience the country in a total different way.
Market-in
Resources to reach your peak level.
💡 As you know, I’m still in Sri Lanka so I’m quite market-out. Get some rest this week too.
Outside the desk
Where the magic really happens.
📵 Lucky me, the places I visited in Sri Lanka had very bad Wi-Fi (and I didn’t have data on my phone), so I could really disconnect from work.
🐘 I ate spicy (very spicy), saw elephants, enter to buddhist temples, hiked, ran, swam and even got bitten by a leech. And I was so close to stay for some more days there.
✈️ Do you know when in a movie, there is a problem with your ticket and they put you in the Business Class? This happened to me on this trip. Two times. And I can tell you is this kind of experiences you don’t forget easily.
Make it global, baby
If you want to work with me, this is the way.
🚀 Want to take your brand to the next Spanish level? Hit the “reply” bottom and let’s talk.
📬 Want to appear in one of the next issues? Let’s see how we can work it out.
Thanks for reading today’s newsletter. If you enjoyed the content, feel free to share it with your workmates, friends, family and pets so we can grow together.
You can also reply to this email and let me know what you think about it. We are in this together, compa.
All the best for the rest of your week,
💙 Ricky from Textonality.com 💙